Latest Blog Articles
SWOOP Analytics' latest product updates help organisations move beyond simple adoption metrics to understand whether employees are genuinely returning to content because they find value in it.
New SWOOP Analytics research reveals the biggest source of unmanaged content on most SharePoint intranets isn't Content pages or News articles, it's forgotten SharePoint files.
Discover why ageing files are becoming an AI governance risk, and how to identify and prioritise content clean-up activities before your intranet becomes harder to navigate, search and trust.
Have you stopped to consider the path your colleagues navigate to reach the intranet pages they’re searching for?
Our latest product updates reveal the journey people take through your intranet - not just the page they eventually land on.
Almost three quarters of organisations say their employees are drowning in information overload. Not occasionally. Not during busy periods. Constantly or frequently.
We compare Microsoft’s out of the box (OOTB) analytics for Viva Engage and SWOOP Analytics for Viva Engage.
We compare Microsoft’s out-of-the-box analytics with SWOOP Analytics for SharePoint intranet in an easy-to-see table.
Microsoft’s out-of-the-box analytics will give you numbers that may not carry a lot of meaning, whereas SWOOP Analytics gives you insights into your employees’ behaviours, and shows you how your people are using, accessing and reading the intranet.
When it comes to communications, what ultimately drives impact isn’t how many people see a message, it’s how people engage with what you post.
We show you how you can help change behaviour to get more people participating, rather than just passively reading.
Announcing the top world’s best performing Viva Engage networks and communities for 2025/26!
Are you among the winners?
We’re thrilled to announce accessibility checks are now live across SWOOP Analytics for SharePoint intranet!
These checks aim to improve the accessibility and usability of SharePoint intranet content by flagging issues such as missing alt text and unclear link labels, helping organisations build more inclusive and compliant digital experiences.
In this third blog post on the ethical use of AI in internal communications, Cai Kjaer explores best practices internal communicators should adopt as they embed the use of AI.
In Cai Kjaer’s second instalment in his series on the ethical use of AI in internal communications, he explores how the need for disclosure increases with the level of AI’s involvement, and the risk of misperception.
While AI can boost efficiency and provide creative inspiration for internal communicators, it raises an important question: When should communicators disclose that content was AI-generated or AI-assisted?
This is the first of Cai Kjaer’s three-part series on the ethical use of AI in internal communications.
Blog Archive
All the latest SWOOP Analytics product updates
We share all the latest updates from SWOOP Analytics products, from security and performance to brand new reports.
Using SharePoint Online to build a great intranet
A step-by-step guide to building a great SharePoint Online intranet.
The power of actionable analytics for intranets
When it comes to analytics to measure the success of your intranet, web-based tools like Google Analytics are potentially misleading and meaningless. Analytics for intranets need to be led by the actions you’re planning to take, says intranet and digital workplace specialist Sam Marshall.
3 steps to maintain a healthy intranet
You’ve made the investment to create a company intranet and now comes the tricky part – making it successful and maintaining that success.
Intranet expert Susan Hanley shares 3 must-do tips to maintain and sustain a healthy intranet.
Making SharePoint analytics accessible to people who aren’t analysts
We’re putting the finishing touches on SWOOP Analytics for SharePoint. Matt Dodd walks you through the journey to deliver the best analytics for Intranet and Communications teams to use on a daily basis to monitor and improve their intranet.
The focus is to make analytics accessible to people who aren’t analysts. Ultimately, we want to help organisations make sure their intranets are useful and usable, as well as used.