SWOOP Blog
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New SWOOP Analytics research reveals the biggest source of unmanaged content on most SharePoint intranets isn't Content pages or News articles, it's forgotten SharePoint files.
Discover why ageing files are becoming an AI governance risk, and how to identify and prioritise content clean-up activities before your intranet becomes harder to navigate, search and trust.
Have you stopped to consider the path your colleagues navigate to reach the intranet pages they’re searching for?
Our latest product updates reveal the journey people take through your intranet - not just the page they eventually land on.
Almost three quarters of organisations say their employees are drowning in information overload. Not occasionally. Not during busy periods. Constantly or frequently.
We compare Microsoft’s out of the box (OOTB) analytics for Viva Engage and SWOOP Analytics for Viva Engage.
We compare Microsoft’s out-of-the-box analytics with SWOOP Analytics for SharePoint intranet in an easy-to-see table.
Microsoft’s out-of-the-box analytics will give you numbers that may not carry a lot of meaning, whereas SWOOP Analytics gives you insights into your employees’ behaviours, and shows you how your people are using, accessing and reading the intranet.
When it comes to communications, what ultimately drives impact isn’t how many people see a message, it’s how people engage with what you post.
We show you how you can help change behaviour to get more people participating, rather than just passively reading.
Announcing the top world’s best performing Viva Engage networks and communities for 2025/26!
Are you among the winners?
We’re thrilled to announce accessibility checks are now live across SWOOP Analytics for SharePoint intranet!
These checks aim to improve the accessibility and usability of SharePoint intranet content by flagging issues such as missing alt text and unclear link labels, helping organisations build more inclusive and compliant digital experiences.
In this third blog post on the ethical use of AI in internal communications, Cai Kjaer explores best practices internal communicators should adopt as they embed the use of AI.
In Cai Kjaer’s second instalment in his series on the ethical use of AI in internal communications, he explores how the need for disclosure increases with the level of AI’s involvement, and the risk of misperception.
While AI can boost efficiency and provide creative inspiration for internal communicators, it raises an important question: When should communicators disclose that content was AI-generated or AI-assisted?
This is the first of Cai Kjaer’s three-part series on the ethical use of AI in internal communications.
In the age of the chatbot, are internal communicators writing for people, or for bots?
The reality is, we are writing for people who might reach our content through a bot. Cai Kjaer explores the evolution of AI and intranets.
Blog Archive
Announcing the world’s top M365 & Microsoft Teams Collaboration Champions
There was one common thread amongst all the teams and departments that ranked at the top of SWOOP Analytics’ 2023 M365 & Microsoft Teams benchmarking analysis - they had all made the decision to work together in the same way on their digital platform.
Are you winning or losing in digital collaboration?
How can you know if you’re winning or losing when it comes to digital collaboration? The answer is; data.
If you’re using Microsoft 365, Microsoft Teams, Viva Engage, Yammer or Workplace from Meta, we can provide you with a custom report to show you exactly how your organisation’s digital collaboration compares with the rest of the world.
We want you to join SWOOP Analytics’ 2023 M365 & Microsoft Teams benchmarking study
We’re preparing for SWOOP Analytics’ 2023 M365 & Microsoft Teams Benchmarking analysis and we want you to join in! Even better news for you – it’s free!
You’ll be able to immediately see how your organisation compares with the rest of the world and which digital behaviours you excel at, and which need a boost. SWOOP benchmarking is free and your data remains anonymous.