SWOOP Analytics’ 2026 SharePoint Intranet Benchmarking Report
How to successfully manage an intranet
Almost every employee now uses the intranet.
But far fewer are using all of it – and even fewer find everything valuable.
Explore SWOOP Analytics’ 2026 SharePoint Intranet Benchmarking Report, based on the real-world behaviour of more than 410,000 employees, and discover what truly drives an intranet that works.
Download the full report and explore the findings through our new interactive benchmarking experience.
What this report is
(and what makes it different)
This is our fourth annual SharePoint Intranet Benchmarking Report, and the largest study of its kind to date.
Instead of surveys or self reported perceptions, this report is built on
real usage data:
410,457 intranet visitors
253,571 intranet pages
41 organisations worldwide
Analysed over a consistent three-month period
The result is a clear, evidence based view of how intranets are actually being used, where they perform well, where they fall short, and what leading organisations do differently.
From adoption to effective management
Our 2026 data confirms a major shift:
✔ Intranet adoption is no longer the problem
✔ Access is almost universal
✘ Attention, quality and governance are now the constraint
Employees are making fewer but more intentional visits, spending the vast majority of their time on Content pages that help them do their work, while long, poorly structured or low value content is increasingly ignored.
This year’s report goes beyond usage metrics to focus on the real question organisations now face:
How do you successfully manage an intranet at scale -
without overwhelming employees or undermining trust?
What you’ll learn from the
2026 benchmarking data
You’ll explore real-world case studies from high performing intranets, including how organisations are using governance, analytics and editor enablement to stay healthy at scale.
Inside the report, you’ll discover:
Why Content pages, not News, are the primary drivers of intranet value
How intranet growth and content sprawl are outpacing employee attention
The content health factors that most strongly influence engagement
Why “more content” delivers diminishing returns - and what works instead
How poor content quality is becoming the biggest risk to AI success
What the top 20% of SharePoint intranets are doing differently, and the practical goals they’re already achieving
Explore the data
in a whole new way
Alongside the full report, you can explore our findings through an interactive benchmarking experience.
Dive deeper into:
Key metrics and trends
Comparative benchmarks and goals
Practical implications you can apply immediately
The interactive experience brings the data to life — helping you move from insight to action faster.
Built on data, not opinion
All findings in this report are based on anonymised, real-world intranet usage data, analysed consistently across all participating organisations.
✔ No surveys.
✔ No assumptions.
✔ Just evidence of what works.
Get your free copy of the report
✔ Receive the full report direct to your inbox
✔ Explore the data through our interactive site
✔ Benchmark your intranet against proven best practice
Download SWOOP Analytics’ 2026 SharePoint Intranet Benchmarking Report and explore the interactive experience today.
