“Social” Groups in Enterprise Social Networks

In this final article in our series on Enterprise Social Group types, we address the so-called “non-work” groups. One of the greatest fears we hear from Internal Communications Managers on launching their brand new Enterprise Social Networking (ESN) platform is that staff will only use it for frivolous “non-work” communications. When SWOOP conducted one of its very first group benchmarking studies for a large corporate client with more than 50,000 staff, the greatest fear was that the “Joke Sharing” group would come out on top (it didn’t).   Often the fear of what senior executives might think about supposedly “non-work” groups making use of company…

Building community in a world hungry for social connection

The Union for Reform Judaism has been identified as a top three performer in SWOOP’s 2018 Global Benchmarking Report of Yammer networks. It’s a network focused on building community and connecting people. Some of the keys to URJ’s Yammer success include a community manager to facilitate the network and keep people engaged, with the help of SWOOP data, Working Out Loud and allowing the network time to grow and thrive. People are hungry for real life, face to face connection and interaction. That’s the strong belief of Erica Holman. When her rabbi suggested changing the time of Friday night Shabbat worship,…

Building Online Communities of Practice

Communities of Practice, or CoP, are a centrepiece of Knowledge Management programs world-wide. But it is vital these groups are not formed purely because it is easy to do so. They must be generating value, be sustainable and align with an organisation’s core competencies. This article continues the series on group types introduced in our “Getting the Best out of Online Groups at Work” post. Previously we had covered “Building High Performance Online Teams”. In this article we move on to CoPs, which came to prominence in the 1990s, very much as the centrepiece of Knowledge Management programs world-wide. Much of the credit for their prominence is given to cognitive anthropologist  Jean Lave and educational…

Stanford Peace Innovation Lab values SWOOP Insights

SWOOP Chief Scientist Dr Laurence Lock Lee recently met with Mark Nelson, who co-directs the Stanford Peace Innovation lab at Stanford University with behavior designer, social entrepreneur and mentor capitalist, Margarita Quihuis. Mark identified SWOOP’s ability to surface operational insights from interactions conducted in social networking platforms like Workplace by Facebook and Yammer, to enable a whole new level of research potential. Their current focus is on gender diversity, a big issue in Silicon Valley. He noted that many current gender diversity policies are doing more harm than good. This is where SWOOP operational data can be used to truly…

How a three-year-old Sydney analytics startup SWOOP landed an “amazing” partnership with Facebook

A write up of our recently announced Analytics Partnership with Workplace by Facebook. Published originally  on Smart Company  A Sydney-based analytics startup that has been operating for just three years has landed an “amazing” partnership with social media giant Facebook through its Workplace platform. Dr Laurence Lock Lee and Cai Kjaer founded SWOOP Analytics in 2014 after working in the analytics and consulting space for more than 30 years. The two joined forces to create SWOOP as an analytics solution for businesses wanting to drive employee engagement, and landed a partnership with Microsoft soon after launch. “There’s a lot of…

Wanting to Transform your Business – Change the Logo? 

Digitally enabled business transformation may be pervading our discussions at the moment, but in reality, this conversation theme is at least as old as the Internet, and more likely older. It was therefore with interest that I read a recent HBR article by Scott Anthony and Evan I. Schwartz which noted how often significant transformations fail. They then followed on by listing the transformations that their research identified as most successful and why. On top of the list were Amazon and Netflix; but also on the list well-known brands like Apple, Microsoft and Adobe. In reading the profiles of the companies…