Connecting global food giant Mars with Yammer and analytics


Back in October 2015, food giant Mars launched social enterprise network Yammer across its global business with the goal of better connecting its 80,000-plus workforce. Mars’ culture is built on empowering employees with information and forming strong relationships, both within the business, and with customers, consumers and partners. It has more than 85,000 employees and boasts $35 billion in annual sales from six businesses: pet care, chocolate, Wrigley gum, food, drinks and Symbioscience with world famous brands including Milky Way, Snickers, Twix, Pedigree, Whiskas and Uncle Ben’s. It’s the sixth largest private company in the United States and those at…

Executive engagement – the key to a successful ESN network


How to you become one of the world’s best Yammer networks? The answer is executive engagement. For global drinks company Diageo, the makers of Johnnie Walker, Bailey’s, Guinness, Smirnoff, J&B and many more spirit and beer brands, it’s all about leading by example. Diageo chief executive Ivan Menezes Chief executive Ivan Menezes gets it. He knows that to keep his employees, who are scattered across the globe, communicating, connecting and innovating, he needs to lead the charge. Menezes is the top influencer on Diageo’s Yammer network, according to data from SWOOP Analytics. That means that while he’s not the most…

Do you listen, engage or yell?

Boss Magazine

Westpac’s chief executive has a dashboard app on his desktop computer that tracks how effectively his senior executives are getting cut through with their teams on enterprise network. Hartzer isn’t alone. NBN chief executive Bill Morrow uses the same social media sentiment analytics tool, SWOOP, to measure how well his top managers are engaging with their staff. Download full article as published in the Australian Financial Review.

How Workplace is influencing company culture at AMP NZ


AMP New Zealand kicked off its Workplace network when the CEO sent an all company email saying this was his last email of the kind, it’s time to head to Workplace. Two years later, he remains the most influential person on the network, listening to his employees, asking them questions and cheering them on. Workplace has become a place where employees share their stories, recognise their colleagues and it’s influencing company culture. AMP New Zealand (AMP) is a leading financial services company specialising in retirement savings and wealth management. It is one of New Zealand’s largest KiwiSaver providers and serves…

Building a place of trust with Workplace and SWOOP

Customer Success Network

Customer Success Network created a Workplace community for customer success managers to ask questions and learn from each other. It employed the same principles required for a successful customer community to its own community and, with the help of SWOOP, ambassadors were identified to help build the culture of the community, which has become a place of trust. Customer Success Network (CSN) is a not-for-profit community for customer success managers (CSMs), mostly across Europe and the Middle East. The community is open to current and aspiring CSMs. CSN’s vision is that through the community, every customer success manager has someone to ask for help. Members run events across cities in Europe and…

How Australia’s largest tertiary educator keeps connected


TAFE NSW is Australia’s largest tertiary education organisation, with more than 500,000 students, 20,000 staff and more than 130 campuses spread across the state of New South Wales. Despite the huge size of the institution, managing director Jon Black has direct access to all staff through Workplace by Facebook. TAFE NSW relies on SWOOP to pinpoint the “black holes of communication” and see exactly where help is needed.The man responsible for running Australia’s largest tertiary education organisation is regarded as a bit of a rock star by his 20,000 or so staff.TAFE NSW managing director Jon Black is busy building…