What does AI have to say about the Trump vs Turnbull Leak?

Our weekend papers were filled with transcripts of the ‘robust’ conversation had between President Trump and Australian Prime Minister Turnbull on the issue of refugees. Some commentators were concerned about how ‘leaky’ the Trump administration had become. Others welcomed the transparency afforded by the transcripts, allowing the public to see beneath the public personas that many leaders are adept at maintaining. One thing is clear however, increased digitisation is providing us with at least the technical capability to track virtually everything anyone says to each other over digital channels. Stopping the leaks through purely governance mechanisms alone is like pushing…

Real Time Talent Identification

There is something seriously wrong with how organizations are going about identifying talent in their organizations. Substantially, most organizations today treat their staff as objects sitting on the warehouse shelves waiting to be picked off. The HR department will have devised capability characteristics that can be assigned to each individual using some tenuous process, so that they can be placed in the right shelf with similarly categorised staff. Some specially classified staff may merit a shelf of their own and therefore may be especially attractive to those fortunate enough to have been picked off the shelves earlier. Some of the…

Stanford Peace Innovation Lab values SWOOP Insights

SWOOP Chief Scientist Dr Laurence Lock Lee recently met with Mark Nelson, who co-directs the Stanford Peace Innovation lab at Stanford University with behavior designer, social entrepreneur and mentor capitalist, Margarita Quihuis. Mark identified SWOOP’s ability to surface operational insights from interactions conducted in social networking platforms like Workplace by Facebook and Yammer, to enable a whole new level of research potential. Their current focus is on gender diversity, a big issue in Silicon Valley. He noted that many current gender diversity policies are doing more harm than good. This is where SWOOP operational data can be used to truly…

How a three-year-old Sydney analytics startup SWOOP landed an “amazing” partnership with Facebook

A write up of our recently announced Analytics Partnership with Workplace by Facebook. Published originally  on Smart Company  A Sydney-based analytics startup that has been operating for just three years has landed an “amazing” partnership with social media giant Facebook through its Workplace platform. Dr Laurence Lock Lee and Cai Kjaer founded SWOOP Analytics in 2014 after working in the analytics and consulting space for more than 30 years. The two joined forces to create SWOOP as an analytics solution for businesses wanting to drive employee engagement, and landed a partnership with Microsoft soon after launch. “There’s a lot of…

SWOOP is Growing Again: Now in North America and Europe

SWOOP Behavioural Insights - We use personas to provide individuals with insights into their online social behaviours

When we started  SWOOP in mid-2014 I intuitively felt that our time had come. The shift towards networks and collaboration to increase organizational agility and performance had been underway for some time, but organizations had little to guide their investment in terms of measurement. That was the what we set out to change. With SWOOP we wanted to help organizations improve collaboration and help each individual become a better collaborator and communicator. Fast forward to 2017 and things have been moving really fast. We now have customers in US, Europe and Australia that include some of the biggest brands in…

Formulas for Success

There is something about ‘Formulas for Success’ that can be both appealing and irritating. The appealing part is of course the simplicity of it. If I could boil down the complexity of my life into a set of simple algorithms, then life would all of a sudden become much simpler. The irritating part is that we generally don’t believe that the world can be described simply as a set of formulas. What formulas do well, however is to cut to the chase. They remove the clutter and identify what core elements you need to concern yourself with. That is why…